Event highlights are automatically turned into NFTs.
NFTs have introduced a new way to express fandom and to incentivise behaviour:-
Driving viral growth. For example, if a viewer shares a link to friend suggesting they subscribe to a streaming Network (fulfilling smart contract conditions), Total Access Live will award viewers with NFTS.
Creates new value for marketplace participants who contribute to growth.
Is built on an open, distributed, and shared data layer to promote transparency and collaboration with other trending apps, channels and services.
Facilitates inclusion in that anyone with a mobile phone may earn rewards and influence outcomes.
Brings larger audiences to sports and keeps them longer.
Disperses direct and indirect value throughout the entire ecosystem.
Promotes brand loyalty by allowing community stakeholders to guide governance.
Improves advertising engagement while also decreasing cost to advertises.
Enables a brand new feature set and rewards program for viewers and advertisers.
Provides a set of tools for growing and participating in a sports network effect with the ability to cross-pollinate viewers, engagement and liquidity across properties.